Latest version of songwriter’s 2007 “two-minute
dreamlike exploration of love and time,” out now; New album to be released Oct. 18th.
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Simone White as photographed by Simone White
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Simone White | In The Press
“A voice like ether. It’s sweetly airy and hypnotic.” —
NPR
“Not just a pretty voice but a mesmerizing
intelligence.” — MOJO
“Already one of the really great American
songwriters.” — Rolling Stone
(Germany)
“Brilliant whimsy.” — No Depression
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“Audi ® R8:
The Slowest Art We’ve Ever Built” feat. “The Beep Beep Song” (2019) by Simone
White
In 2007, songwriter Simone White’s just-shy-of-two-minutes tune “The Beep Beep Song” became the soundtrack for the Audi ® R8 campaign, catapulting the
song to millions of ears, generating countless cover versions, remixes, and
over a million views of White’s homemade music video
(budget: $30) for the song.
The latest Audi®
campaign launched this spring celebrates the ten year anniversary of the Audi ® R8’s V10 engine and presents the
vehicle in an astounding
new commercial comprised of thousands of photographs of each individual
part of the car.
“The Beep
Beep Song” soundtracks
the campaign once again, with an all-new string-accompanied recording of the
song (“I’m a much better singer now and I was happy to re-record it,” White says) that has now been released
as a single.
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PLAY, POST & SHARE
Jedd Beaudoin of PopMatters
describes “The Beep Beep Song” 2019 by
Simone White as a “two-minute
dreamlike exploration of love and time.” Click
to read an interview with White in
which she discusses writing the song in just 15 minutes, spending just $30 to
make the music video
(now at over one million views), and her upcoming new album Letter
To The Last Generation, arriving Oct.
18th.
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Simone White | About
Simone White’s masterful songwriting, built on “cathartic
intimacy” and “mesmerizing intelligence” (MOJO)
and sung with a “sweetly airy and hypnotic” voice “like ether” (NPR), will release her latest
full-length album Letter To The Last Generation on Oct. 18th.
The album’s title track will soon be released as a
single, which is how the album began.
“The song, ‘Letter
To The Last Generation’ was originally going to be a one-off,” White says, “But that day of recording
felt so right. It was so much fun, we were playing live, everyone in the room.
I felt excited about making a record for the first time in ages and I only
really heard the kind of album I wanted to make on that day.”
That particular group of musicians includes Jebin Bruni (Aimee Mann, Meshell
Ndegeocello), producer Pete Min,
who co-wrote three of the album’s songs with White, and adored multi-instrumentalist, singer, and songwriter, Andrew Bird. Grammy®-nominated bassist Kaveh
Rastegar (Bruno Mars, CeeLo Green) also appears on the album.
While the press has rightly praised White’s vocals and lyrics throughout
the years, it is arguably her melodies that keep companies like Audi ® coming back to use White’s songs in their ads.
“Melodies are ineffable work,” White says. “I often think ‘How did they come, from where?’ I can
argue a lyric, why I think one phrase is better than another, but melodies feel
mysterious. When they work, they feel like they couldn't be anything else, and
even though I wasn't trained in music enough to define that process, I know how
it makes me feel. It’s magic.”
Letter To The Last Generation, the sixth album by once again NYC-based (after 15
years in Los Angeles) singer-songwriter Simone
White, arrives on October 18th.
Simone White is available for
interviews. Contact Josh Bloom
at Fanatic for more information.
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Simone White | Links
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Josh Bloom at Fanatic
Promotion | Contact
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