Spookey Ruben-led AAA Battery assembles Chicago, San Francisco-based friends for “Year of The Woman” debut LP.
AAA Battery (L-R): Joe Maydak, Spookey Ruben, Fred Jeske. Photo credit: Maj Smith.
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“Jenna” is the latest single and video from the debut AAA Battery album Year of The Woman
See AAA Battery live in Toronto at Rivoli on March 18th! Tickets available here.
AAA Battery is the new pop group comprised of Joe Maydak on bass, Fred Jeske on guitar and drums, and Canadian pop hero Spookey Ruben on vocals. All have middle names that begin with the letter “A.” Following up the album’s first single “Tea Time” (recently premiered via My Old Kentucky Blog), AAA Battery now presents the single and video for “Jenna” which recently premiered via Canada’s largest music paper Exclaim! and Pure Volume respectively.
“Jenna” asks the question “Is social adaptability essential in this day and age?” According to Jeske, “This woman has made a decision to change herself for the sake of the realm, trying to change to fit in, but sacrificing herself on the way. She eventually discovers that the prize is not worth the fight! The consumption of this ‘poison tea’ represents the absorption of the human network’s failures and flaws. All she should have done the entire time was to be herself.”
About the video, Jeske adds, “I have always thought of Hitchcock’s ‘Vertigo’ brought into a Retro-Future-Pop format by way of ‘Jenna,’ and I dig the translation of that that we were able to achieve.” An astute AAA Battery fan’s recent online comments seem to indicate the same: “Anyone can do retro. These guys spend just enough time honoring the past to lay the foundation for their futuristic sound.”
With its members located throughout North America, AAA Battery’s addictive power pop could only have formed by chance. Maydak and Jeske had been playing together for years and were already fans of Canadian musician and experimental filmmaker, Spookey Ruben when they asked if him to guest of one of their tracks. Ruben, known for his underground classic album Modes of Transportation Vol. 1 (TVT Records) and his more recent collaborations with everyone from Esthero to Ariel Pink, was happy to oblige and ultimately went on to join the band and appear on the entire album.
Year of The Woman by AAA Battery is out now. Contact Josh Bloom at Fanatic for more information.
Year of The Woman
(Rescord Records – Out Now)
01. Annee De La Femme
03. Ten Steps Back
06. Velvet Pants
08. Verbalize Your Head
10. Robots in the Sun
11. Calling Out
12. And Then
AAA Battery Links
Contact Josh Bloom at Fanatic Promotion